New Section:Reach Car Buyers Video advertising is the most powerful way to capture car shoppers attention and generate awareness. . Check out this section to learn how Comcast Spotlight can help you reach consumers most likely to buy from your dealership through targeted TV and digital advertising in your primary market area.Enhancements:Improve Your Media Plan Whether your goal is to increase the reach or frequency of your advertising, this newly improved section will show you how you can stretch your marketing dollar further by optimizing the mix of networks and dayparts for a more effective and efficient media plan.Tour Multi-Screen Products Discover more of Comcast Spotlights multi-screen solutions that integrate television and digital, allowing you to reach consumers in a more engaging and impactful way.